About
Figma for Mind Mapper. AI for Planner & Executor.
Adrian, design-as-a-service for designing agentic solutions and complex SaaS. End to end service including: shipping, research, flows, FE, UI, the design system underneath.
Figuring what should be deterministic, what can be probabilistic, and what belongs in the strategy.

01Timeline
A journey through UX/UI, tech, AI, and Product
Jun 2024 – present
Votee AIProduct Manager
- Designed six agentic AI products end to end — UX, UI, and the Storybook design system that keeps them coherent.
- Ran 50+ discovery sessions and pioneered the AI-native design workflow; hosted a vibe design-thinking workshop for 22 teammates globally.
- 11M+ revenue traction from Agent-as-a-Service and 30+ enterprise engagements in 12 months.
Jul 2022 – Jul 2023
Viu (PCCW)Product Designer
- Owned the WCAG-accessible web and app design systems; shipped 30+ prototypes and flows.
- Lifted business KPIs +23% via a 4-week, 8-variant A/B experiment; distilled 200+ research inputs across 7 APAC markets.
Jan 2021 – Jan 2022
EY – Mtel SolutionsUX/UI Designer
- Designed two client AI projects (AR & ML for O+O) — user testing into 16+ shipped iterations.
- A homepage revamp cut bounce rate 7.6%; a CTA A/B test lifted conversion 6%.
Nov 2019 – Jan 2021
SoGroups HoldingsAssociate
- Marketing campaigns and branding for B2C e-commerce and B2B clients.
Sep 2015 – Nov 2019
Hong Kong Baptist UniversityBA (Design)
- Trained as a designer — the foundation everything else is built on.
02Recent events
Where you might have seen me
Global Service Jam 2026HelperMar 2026
Lovable — She BuildsFacilitatorMar 2026
Votee — Vibe Design Thinking WorkshopMain HostApr 2026
AI Tinker — A2UI & AG-UI HackathonParticipantJun 2026
03Bookshelf
Recent books help shape my thinking

How neuroscience shapes identity, perception, and choice.
My learnings — You become who you are not because what grows in your brian, but what is removed.

Venture-capital thinking for smarter bets, innovation, and growth.
My learnings — Downside is capped at 1x; upside is uncapped at 100x. Volume of smart bets beats over-analyzing a single shot.

Practical ideas on wealth, decisions, and long-term fulfillment.
My learnings — Product is about leveraging the specific knowledge that the society have not yet know how to solve the problem.


